Click on Content/Reference – Display Advertising.
Click the Add New Record button in the top right.
Enter the Title - this is for your information only
Select the Edition to run the display ad in (or select Full Website for all editions)
Select the Target Page to run the display ad onYou can choose to run the display ad on a single page or multiple pages. To enter a display ad on a category page choose Specific Page, enter Browse.aspx for the Page File name, select the category from the drop down box.
Enter Active Dates to run the display ad.
Enter the Sort OrderThis is a number that is used to order your display ads. For example three display ads with an order of 100, 200 and 300 are presented in ascending numerical order. This allows you to establish any arbitrary order for your display ads.
Example Google Adsense display ad.
Example of a display ad to be displayed on a specific category page only.
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